How we collect, use, and protect your personal information
We collect only essential information
We never sell your personal data
You control your data and preferences
Welcome to MicroRate ("we," "us," or "our"). We operate the website https://microrate.site (the "Site") and provide micro-influencer rate calculation services.
This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site. Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.
We are committed to complying with the General Data Protection Regulation (GDPR) for users in the European Union. This includes providing transparency about data collection, obtaining proper consent, and respecting user rights regarding their personal data.
For California residents, we comply with the California Consumer Privacy Act (CCPA). California residents have specific rights regarding their personal information, which are detailed in Section 8 of this policy.
We may collect personal information that you voluntarily provide to us when using our calculator or contacting us:
| Category | Examples | Purpose |
|---|---|---|
| Calculator Inputs | Follower count, engagement rate, platform, industry | To provide rate estimates |
| Contact Information | Email address, name (if provided) | To respond to inquiries |
| Technical Data | IP address, browser type, device information | For analytics and security |
When you visit our Site, we automatically collect certain information about your device and browsing:
Calculator inputs (followers, engagement rates, etc.) are processed locally in your browser and not stored on our servers unless you explicitly save your settings.
For users in the European Economic Area (EEA), our legal basis for collecting and using personal information depends on the context:
We use cookies and similar tracking technologies to track activity on our Site and hold certain information.
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential Cookies | Site functionality, calculator settings | Session / 30 days |
| Analytics Cookies | Google Analytics, usage statistics | 2 years |
| Advertising Cookies | Google AdSense, relevant ads | 1 year |
| Preference Cookies | Language, theme preferences | 1 year |
When you first visit our Site, you will be presented with a cookie consent banner. You can accept all cookies, reject non-essential cookies, or customize your preferences.
You can manage cookie preferences through:
Essential cookies are required for the calculator to function properly. If you reject these cookies, some features may not work correctly.
We use Google Analytics to understand how visitors interact with our Site. Google Analytics collects information such as:
This data is anonymized and aggregated. You can opt-out of Google Analytics using the Google Analytics Opt-out Browser Add-on.
We display advertisements through Google AdSense. AdSense uses cookies to serve personalized ads based on your interests. You can manage your ad preferences at Google Ads Settings.
We may use other third-party services for:
While we implement appropriate security measures, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.
In the event of a data breach, we will:
We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
| Data Type | Retention Period | Notes |
|---|---|---|
| Calculator inputs | 30 days (if saved) | Stored locally in browser |
| Contact information | 2 years | After last contact |
| Analytics data | 26 months | Google Analytics default |
| Server logs | 3 months | For security purposes |
Our Site is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are under 13, please do not provide any information on this Site.
If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us at privacy@microrate.site.
To exercise any of these rights, please contact us at privacy@microrate.site. We will respond to your request within 30 days.
We may need to verify your identity before processing certain requests. This is to protect your privacy and security.
Our servers are located in the United States. If you are accessing our Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States.
We take appropriate safeguards to ensure that your personal information remains protected according to this Privacy Policy. These include implementing standard contractual clauses approved by the European Commission.
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
For major changes to our Privacy Policy, we may notify you through email (if provided) or a prominent notice on our Site.
If you have questions or concerns about this Privacy Policy, please contact us:
Email: dpo@microrate.site
For GDPR-related inquiries
Email: privacy@microrate.site
Response within 5-7 business days
This Privacy Policy was last updated on January 15, 2025